Instagram marketing is all about standing out. You want to be unique. You want to attract the right followers. Most importantly, you want them to stick around for a while and check out what your brand is all about. How do you do it? Well, it starts by making sure that your bio is on point. Here’s how to do it.
Emojis are attention-grabbing. Use them catch your audience’s interest and draw them in. Don’t be afraid. Be as creative as you can. The idea is to use them as alluring punch lines. You can even use emojis to substitute words. Oh, and emojis help bring personality to your Instagram bio. Think of them as a way of letting your followers take a sneak pick of your funny side.
Spaces and Line Breaks
Attract your audience with captivating captions (no pun intended). That way, you can create engaging content that’s easy for to follow through. The only thing you need to do is add spaces and line breaks in a way that won’t turn off your followers. Visit https://thesmallbusinessblog.net/how-to-add-spaces-and-line-breaks-to-instagram/ to learn how you can do it right.
This is no cliché – for you to get followers on Instagram, people have to like your brand. To grow your following, you have to keep your target audience interested in what you have to say. So, do what you have to do to make your bio appealing. You can, for instance, tell your followers how you started your business, the struggles, lessons learned and so on. You want your followers to say ‘hey, is brand’s pretty cool.’
Tickle a Funny Bone
Here’s the thing; you don’t have to be too rigid when writing your bio. Sure, you should use a serious mellow tone here and there but nobody wants to follow a brand that’s morose 24/7. Mix humor and comedy to spice up your bio. Bring out the inner comedian in you. There’s every chance that you’ll draw followers into your content if there’s some humor in your bio.
One of the easiest ways to keep your Instagram bios short and simple is to use keywords. Include them in your bio to highlight the most important stuff about your brand. Plus, it helps to grab the attention of followers skimming through looking for a particular keyword.
You see? Improving your Instagram bio can make or break your marketing campaigns – make sure that you have the best bio possible.