Reasons your Instagram Stories are Failing

Instagram stories as slowly but steadily becoming popular. You know this, but every time you try to get yours up and running, it doesn’t seem to work for you. What could you be doing wrong? Well, it might be one of the following.

Your Videos Stink

Okay, here is the thing – no one will give hurriedly done, low-quality Stories a second glance. So, instead of doing things haphazardly, take time to work on quality. The idea is to highlight your brand, product, and services. And, if you have to use filters, do so sparingly.

You Don’t Include Text

Not everyone wants to listen to sound on videos. In fact, if you have looked keenly at most videos nowadays, you will notice that people are inserting captions. That way, you don’t have to turn on the sound to know what the video contains. The same goes for Instagram Stories.

So, if you are no putting text in your videos, you could be losing a significant chunk of your potential viewers. The ripple effect is that you will not get a higher engagement as you would have wished to.

Your Stories are Too Flashy

Sure, you want to showcase your products colorfully. However, that doesn’t mean you should overdo it. Being excessively flashy is a turn off to potential viewers. What do you do about it? Well, try to strike a healthy balance of all aspects of your video to make your videos “watchable.” In other words, make sure that your Stories are friendly.

You’re Too “Corporate”

Of course, you want your followers to take you seriously. Even then, you don’t have to be too uptight. You need to loosen up and throw a joke here and there once in a while. Your tone has to be soft and friendly. You want your audience to connect with you so that they can soak in whatever it is that you are saying.

…And Here Comes SocialSteeze

You don’t have to struggle to polish your Instagram Stories when you can hire a service to manage your account for you. Think of it as letting experts handle every aspect of your marketing campaign including giving you tips on how to create appealing Stories. Be sure to visit https://pixelb.in/what-is-socialsteeze/ to learn more about a service going by the name of SocialSteeze. Most importantly, find out how they can help manage your Instagram account.

Simple Ways to Keep your Hair Healthy

Of course, you want to have lustrous, non-fizzy and healthy looking hair. Indeed, full, glossy and vibrant hair can go a long way in increasing confidence levels and make you feel to take on the day. And, you don’t have to struggle to keep your strands in good shape. These simple, inexpensive tips will help you get started.

Know When to Wash It

Most women tend to think that washing hair every day makes it healthy. On the contrary, cleaning your hair on a daily basis will leave it dry. Beauty experts recommend that you wash your hair at least twice every week.

If you have longer, curlier, thicker or more processed hair, you may consider taking longer washing intervals, say once every week.

In case your hair gets oily relatively quick, you’re better off washing it every day. Use lightweight shampoos with milder ingredients or soap nuts.

Condition the Hair More Often

Your hair is likely to remain healthy if you use a conditioner after you shampoo. The idea is to provide moisture and by extension make your hair softer and thus more manageable.

Be sure to apply the conditioner to the ends and mid-lengths of your hair so that it doesn’t have a greasy appearance. Condition your hair at least once every seven days.  Consider products with ingredients such as avocado or argan oil.

Apply Hair Mask

Applying a hair mask at least once every 30 days will not only give your hair deep conditioning but also make it soft and shiny. Be sure to use a formula that corresponds with your hair type. Masks are readily available in salons and pharmacies. You may also opt to make a hair mask at home using natural ingredients. Some of the most commonly used combinations include:

  • Avocado and honey for all hair types
  • Olive oil and egg for dry hair
  • Apple cider vinegar and lemon for oily hair
  • Banana, almond and honey for a flaky scalp

Eat Right

If you want to keep your hair healthy, eat salmon often. Salmon is rich in essential omega-3 fatty acids and vitamin D as well as high protein levels, all of which are essential for healthy hair. You may also get omega-3 fatty acids from other fish such as herring, mackerel, and trout.

Walnuts are equally good for your hair too. They are rich in vitamin E and biotin. They also contain copper, a mineral that is known to enhance the hair’s natural shine and color. In conclusion, visit this page to find out more about why you need to keep your hair in a healthy condition.

Root Causes Of Back Pains And Remedies

80% of the entire population will experience lower back pains at a point in their lives. This is a big number and explains why the back pains are the leading causes of missing work among the working population. Back pains are also ranked among the leading cause of disability worldwide and this affects overall productivity at the place of work. An interesting fact to note is that back pains are not a preserve of a given age group as they can affect anyone in any stage of life. Most people experience temporal back pains while to others it is chronic. The following are some situations that can cause back pains

Injury

One of the most common causes of these pains is as a result of the strain of the back muscles which makes up the spinal cord. It can be as a result of simple things such as strain during workouts or advanced causes such as injuries resulting from accidents. The magnitude of these pains will vary depending on the specific cause or the situation that brought them about. Some of these pains will go away after some time but others can become chronic which calls for medical attention. The approach to the treatment will depend on the severity of the situation.

Poor sleeping and sitting posture

We live in a busy world and we want to utilize every minute that we have to do something constructive. However, sometimes you can care so much about generating an income and forget all about your health. You have to maintain an upright posture and take breaks when you are working. Do some simple stretches once in a while to lower the pain. Invest in a good chair that supports your back muscles. The material of the work chair should also be comfortable to avoid causing discomfort on your back muscles.

Maybe you have had back pains for a very long time and now you consider them to be part of your lifestyle. This should not be the case because you can prevent and also get rid of them forever. Back braces are very effective if you want to solve it once and for all. They come in different sizes and materials to satisfy varying customer needs. You just have to choose one that suits your budget and your specific needs. Maintain a healthy lifestyle and buy furniture that promotes a healthy posture as well.

Instagram Metrics to Monitor for Success

When it comes to Instagram marketing, the right Instagram metrics point you in the right direction when looking for success.

But what are the metrics to track and measure so that you enjoy the experience of Instagram marketing?

There are various metrics that you can analyze, but a few help you to grow your account the right way.

Before you can check out these metrics, you need to switch the account to a business profile so that you can check out the various metrics within this app.

Your Engagement Rate

The levels of engagement are a great place to start when looking for the perfect analytics. Remember that not all your followers will see your posts or engage with each one you put up. The engagement rate is a good way to know how many of the followers are actively engaging with your business or brand on the platform.

You can check out this metric on the insight tab on the app.

If your engagement rate is too low, Fred Harrington advises you to buy real followers that help you grow your engagement rate. Check out this blog post to learn more about getting the right followers.

Discovery Metric

Your app comes with a discovery section that tells you how your hashtag strategy is working, or not working. You get to know where the audience originates from and how they came to your post in the first place.

The tab shows the total number of views on each post, showing the unique views that you get each time. You also need to focus on the ‘From Hashtags’ metric which tells you if the hashtag is working.

If you aren’t sure whether the hashtag strategies you are using is working or not, try and change it so that you nail it so that you get more targeted followers.

Know Your Reach

The reach represents the unique number of people that have seen your post, while impressions show the total times that your post has been checked out. The reach tells you the number of people that are checking you out and the percentage that is new.

Know When Your Stories Aren’t Appealing

If you are marketing your brand on Instagram, you must be using Instagram Stories. This is because it represents the perfect platform to showcase the personality of your brand and reach your audience on a completely new level.

Additionally, the Instagram Stories help you to use a lot of features that aren’t normally available in other features. If you have long posts, then you can come up with a series so that it represents the various parts of the Stories.

Average Percentage Watch Rate

This refers to the percentage of videos that have been watched by the audience. This is calculated as the percentage of the video watched as an average of all video plays. This tells you whether users watched the video to the end or if they watched just a small part of it.

You also get to see what part of the video was appealing to the users so that you can find a way to leverage the content at this point.

Link Open Rates

If you are looking to sell products or services on your account, then you will probably want to share links to products or services. Instagram allows you to show the link in your bio. Use the tool to understand how each link works.

The Bottom-line

Watching the metrics on your site is one of the ways to know what is happening on your account. Take time to know what metrics are working on your account and make sure you analyze them the right way.

New Ways to Grow Instagram Followers

Numbers don’t lie – the more followers you have on Instagram, the better your chances of growing your brand. Nonetheless, getting as little as 100 followers can be nerve-wracking. And, the fact that everyone is competing for followers (and likes) makes it even harder. You have, therefore, to be a little bit smarter to draw followers. These tips work all the time.

Instagram Stories

Instagram stories are picking up, thick and fast. With experts suggesting that organic searches for regular posts are likely to drop in the coming years, stories will play an integral part in attracting followers. To put that into perspective, your stories will appear on your explore page. What this means is that everyone can find and view your stories, including those who don’t follow you.  Now, if your story is captivating, it is very probable that they’ll start to follow you.  So, whatever you do, make sure that put up an active Instagram story that’s visible all the time.

Curated Hashtags

The days of using the same hashtag twenty times are long gone. Nowadays if you use one hashtag over and over again, Instagram will take that to be a spammy behavior. However, if you’re creative enough, you can still use hashtags to get followers. To do so, you need to treat your hashtags like categories. Determine where you want your hashtag to show up and then use a hashtag that describes your business to target a specific audience.

Buy Followers, Wisely

Okay, this is not a very new hack, but it’s worth talking about because most people are using it in an attempt to grow their Instagram following. Buying followers in a good strategy and if you do it the right way, it will help create the presence you need to draw “natural” followers. The only problem is that there has been an upsurge of companies selling followers recently it’s hard to tell which company offers genuine active followers.

This confusion means one thing – unless you know who you’re dealing with, you can easily get scammed. Speaking of scams visit https://www.selectedbest.info/workmacro-user-reviews/ to read user reviews about WorkMacro, a company that claims to assign your Instagram a “human account manager” to help grow your followers.

The Bottom Line

Work to increase your Instagram followers. Once you have the numbers, your brand will become unstoppable. At the same time, be cautious. Find out what works and what doesn’t. Most importantly, don’t go using your cash recklessly in the name of buying followers.

Spice Up your Instagram Bio, It’s Important

Instagram marketing is all about standing out. You want to be unique. You want to attract the right followers. Most importantly, you want them to stick around for a while and check out what your brand is all about. How do you do it? Well, it starts by making sure that your bio is on point. Here’s how to do it.

Emojis, Emojis

Emojis are attention-grabbing. Use them catch your audience’s interest and draw them in. Don’t be afraid. Be as creative as you can. The idea is to use them as alluring punch lines. You can even use emojis to substitute words. Oh, and emojis help bring personality to your Instagram bio. Think of them as a way of letting your followers take a sneak pick of your funny side.

Spaces and Line Breaks

Attract your audience with captivating captions (no pun intended). That way, you can create engaging content that’s easy for to follow through. The only thing you need to do is add spaces and line breaks in a way that won’t turn off your followers. Visit https://thesmallbusinessblog.net/how-to-add-spaces-and-line-breaks-to-instagram/ to learn how you can do it right.

Be Relevant

This is no cliché – for you to get followers on Instagram, people have to like your brand. To grow your following, you have to keep your target audience interested in what you have to say. So, do what you have to do to make your bio appealing. You can, for instance, tell your followers how you started your business, the struggles, lessons learned and so on.  You want your followers to say ‘hey, is brand’s pretty cool.’

Tickle a Funny Bone

Here’s the thing; you don’t have to be too rigid when writing your bio. Sure, you should use a serious mellow tone here and there but nobody wants to follow a brand that’s morose 24/7. Mix humor and comedy to spice up your bio. Bring out the inner comedian in you. There’s every chance that you’ll draw followers into your content if there’s some humor in your bio.

Keywords

One of the easiest ways to keep your Instagram bios short and simple is to use keywords. Include them in your bio to highlight the most important stuff about your brand. Plus, it helps to grab the attention of followers skimming through looking for a particular keyword.

You see? Improving your Instagram bio can make or break your marketing campaigns – make sure that you have the best bio possible.

Using Instagram Ads the Right Way

Since its “birth” in May 2010, Instagram has been a social network on steroids. Less than 10 years later the platform attracts more than 800 million users who are in love with the visual aspect of the platform.

The platform sees millions of images added on daily basis and has over 40 billion images online. The allure of Instagram is that it captures the world in a unique way that has never been seen before. The growth has largely been attributed to the advent of the smartphone, smartphone cameras and image-sharing apps.

One of the best ways to leverage Instagram in your business is to use ads to advertise your services and products. Still, the results vary across the platform, with some brands getting the best out of their efforts while others getting none. Here are some of the factors that determine your success.

Integrate Your Ads in Your Overall Marketing Strategy

Just like any other form of marketing, don’t attempt to build your ads in a vacuum. Make sure they follow your brand and marketing strategy. The ads ought to support your brand objective and have a call to action that feels right for your brand.

Use the Right Images

Instagram ads depend on as single image to appeal to users to react. The image is the pillar of the ad, and if the image is relevant and of high quality, it will elicit the right user reaction. To get more out of the ad campaign, put some energy into the editing of the photo. You can adopt unusual angles and creative shots to generate curiosity.

Utilize Hashtags and Keywords

Hashtags are the words that come after the # sign. The aim is to help users to sort content on the platform according to interests and need. As an advertiser, you can use the hashtags to make your content appear in searches by users. Think of the hashtags as the keyword or phrase that a user enters to get your content in a search engine.

Consider using tags that are relevant to your campaign. You can also use tags to get people to follow. Spiregives you various options to use hashtags in your posts the right way.

In Closing

You can run ads on your Instagram page easily and quickly. Ads help to showcase your products and redirect the user to your landing page. Make sure you use the right approach when posting ads in Instagram.

What is the GDPR?

Initially, General Data Protection Regulation was adopted by the European Union in April 2016. It replaced the outdated 1995 data protection act. It is put in place to protect the privacy and personal data of EU citizens for transactions that occur within EU member states. It also regulates the exporting data outside of the EU.

The updated GDPR will still require companies that do business within the European Union to protect the personal data and privacy of EU citizens for transactions that occur within the EU member states. The fact that the regulation will be consistent across all 28 EU member states means that businesses will have just 1 standard within the EU. However, the regulations standard will be very high, which will require companies to make large investments in order to comply with this new act.

What are the new changes?

The new GDPR will change the way data was previously handled. Before data breaches could have taken over 2 months to resolve. With the short timelines put in place, it will require companies to provide notifications to the country representatives within 3 days of a breach and immediately proved the details of the citizen whose details were exposed by that breach. This will lead to data breaches being resolved much quicker.

When will it come into effect?

The regulation will become active in 2018 and companies must show compliance with the regulation by the 25th of May 2018.

How much will it cost?

It is expected that the majority of US companies will spend between 1 – 10 million USD to comply with the requirements of the regulations. Some larger companies are estimated to spend over 10 million USD.

What will happen if there is no compliance?

If there is no compliance with the latest GDPR it will result in severe penalties and fines up to 20 million Euros or 4% of the company’s global turnover. The penalty will depend on which is higher.

Current concern

It is estimated that currently, over 50% of companies believe that they will be fined by the new regulation and it is estimated that within the first year the EU could collect over 6 billion USD in fines. Companies such as Amazing Support can help you become compliant.

Blurred state of affairs

As it is still unclear how penalties will be assessed it is assumed that regulators will act very quickly to reprimand companies that show noncompliance. This will not only send a message to all companies it will help companies understand and make a better assessment of what to expect with noncompliance.

4 Instagram Mistakes You Should Avoid

It hurts to see both amateurs and veterans on Instagram make mistakes. Unfortunately, not everyone is informed, but you can avoid looking like a fool. Begin by reading up on these glaring Instagram mistakes:

Unprofessional Usernames

Users, particularly those who are utilizing Instagram for business, should avoid selecting a nonsensical username. Moreso, if you are trying to reach a specific audience. For example, you would want to refrain from choosing a silly username such as “azzhat69,” if you intend to utilize your Instagram to market your brand. In fact, your strategy may even backfire, since your username alone is unprofessional.

Same Name and Username

Although it is not exactly taboo, you still should try to keep your real name and username different. After all, having both of them the same would make you seem like a beginner. Also, it is awkward to have your username be “Patrick” while your real name is “Patrick Stewart.” At least try to be creative in selecting a username, but remember, avoid looking like a fool.

Not Utilizing Your Bio

It is quite unfortunate that many Instagram users are too lazy to fill up their bio. When in fact, a decent bio that can describe you, your business, and your services, can help increase traffic. Although, you may have to work hard in trying to make it presentable, entertaining, and detailed. Without a bio, people would fail to identify you or what you do, so you better work on it.

Hashtag Spamming in Bio

It is difficult not to laugh when people spam hashtags in their bio. First, it makes them look like beginners who migrated from Twitter. Next, it is dull, unprofessional, and silly, since bio hashtags do not work on Instagram. After all, these are not clickable for the mobile platform and Instagram only utilizes the names and usernames as keywords, and not the bio itself.

Improving Your Instagram Strategies

Now that you are aware of a few Instagram mistakes, you may be searching for ways to improve your Instagram marketing strategies. You can take a look at other websites for better advice, but a good recommendation would be https://incomeartist.com/easiest-ways-get-instagram-followers/ since it tells you the easiest ways to get Instagram followers.

Conclusion

As long as you keep these few mistakes in mind, you can avoid turning your Instagram into an unprofessional garbage. Avoid using the same username and real name, make sure that your username is sensible yet attractive, and fill up your bio but do not use hashtags in there.

A Gentleman’s Guide to Watch Styles

A good watch is an essential accessory in any wardrobe. However, with the many types and watch styles in the market, it can be overwhelming to identify what you need. Apart from the numerous features available, you also need to take into account the diverse styles on show. Therefore, it is fair to say that there is a lot that you need to know about watches to help you make an informed purchase decision. Even so, female and male preferences regarding watch styles differ, making it essential to have an idea of the different styles on offer. This article looks at the various watch styles that every man should know.

Diving watch

The diving watch is a versatile all-around option, ideal for different types of occasions. Whereas it is not entirely designed for formal wear, it can also be paired with a suit as well as with a semi-casual outfit. It is for such reasons that it is considered one of the most prolific men’s watch styles. It is not only an exceptional, accurate timepiece but also possesses superior water resistance. A good diving watch should have corrosion resistant case and band material such as silicone, titanium, rubber, and stainless steel.

Dress Watch

The dress watch is worn to complement a formal wear or a business suit. Considering that they are designed in a sleek and straightforward manner, it is crucial to proportion it correctly on your wrist to avoid the watch drawing unnecessary attention. Also, since it’s worn with a formal wear or a suit, it should be thin enough to slip in and out of a shirt cuff with ease. They often don’t have any complications with the date window and a second hand the only complications you can find at most.

Field Watch

A field watch is another versatile option that can be worn with business casual wear or even for your everyday casual wear. It is an ideal fit for men who rarely get dressed up in a suit as it goes well with anything ranging from khakis, t-shirt, jeans, and even sportswear. It is designed for regular rough use in the fields hence it features a canvas or leather strap that isn’t too heavy. The case is mainly made of titanium or stainless steel to suit its rugged design.

Racing watches

Racing watches come with a wide range of exotic colors and style options compared to others such as a field watch. In other words, they happen to be flashier. A good racing watch is characterized by a tachymeter and a chronograph. A tachymeter helps to make distance and time calculations whereas the chronograph provides a separate stopwatch function.

Conclusion

With the understanding of the different styles as mentioned above, you can now kick-start your watch shopping experience knowing exactly what suits you better. You can also get more insight from https://www.swissreplication.nl/ to have a better understanding of the different styles and types of watches available in the market. Knowing what is right for you helps you narrow down your options, thus making a better decision.